The strongest commercial
banking relationships aren’t won.They’re built.

Building a primary relationship takes more than winning the account. Onsetto created the Operating Relationship Framework and the first Commercial Banking Operating Platform to put it into action—giving financial institutions a repeatable model for achieving relationship primacy.

Schedule a Demo Explore the Framework

Identify

Activate

Expand

Retain

Dashboard

Switches

Prospects

Reports

M. Delgado

Relationship Manager

SwitchesBulk Upload Add Customer

Switches

Track business customers switching to the bank

Switching Customers

Businesses enrolled

Customers Active

Businesses accepted invites

At Risk

Businesses inactive 5+ days

Search businesses...

All statuses

Show 10

Customer namePrimary bankerIndustryStart dateStatusCompletion %

Alder Creek ContractingM. DelgadoConstructionMar 4, 2026Completed100%

Northbridge Dental GroupA. WhitfieldHealthcareMar 11, 2026In Progress71%

Harbor Point LogisticsM. DelgadoTransportationMar 18, 2026In Progress62%

Vellum Design StudioR. OkaforProfessional ServicesMar 22, 2026Completed100%

Ironleaf ManufacturingA. WhitfieldManufacturingApr 2, 2026At Risk28%

Summit Ridge HospitalityR. OkaforHospitalityApr 9, 2026In Progress47%

Cedar & Vine MarketM. DelgadoRetailApr 15, 2026Not Started0%

Switch DetailIn Progress

Northbridge Dental Group

Healthcare · A. Whitfield

71%

Overall

Connect & Fund

Complete

AR Migration

9 of 19 transactions

AP Migration

15 of 43 transactions

Payroll Setup

Complete

The Operating Relationship Framework

A repeatable methodology for identifying, activating, expanding, and retaining primary operating relationships.

01Identify
Discover businesses before the first conversation.
02Activate
Transition operating activity into the primary banking relationship.
03Expand
Turn operating activity into treasury growth.
04Retain
Strengthen long-term commercial relationships.

Explore the Framework

One framework.Three strategies for growth.

Three growth strategies put the Operating Relationship Framework into action - helping financial institutions identify opportunities, activate relationships, and expand their value over time.

Explore the Growth Strategies

Built alongside banks.

Onsetto is built in collaboration with commercial banking leaders. Their experience shapes our platform, our framework, and how we think about building primary relationships.

Matt BleeckerSVP, Treasury Management Product & StrategyTradition Capital Bank
“Transitioning your bank accounts to a new banking partner can be a manual and fragmented process. We sought out Onsetto, as a tool to assist our team in providing the most seamless and guided approach to transitioning accounts. We are excited for this partnership.”
Barry BlevinsDirector of Banking Solutions Advisory, Senior Vice PresidentColony Bank
“One of our biggest challenges is the lag between account opening and meaningful funding. Onsetto's emphasis on accelerating funding through guided switching and recommendations was compelling to us, and we're looking forward to seeing how it shortens time to value for our clients”
Jon RuthCSVP OperationsVictory Bank
“Onsetto's approach to identifying core operating components early in the relationship and their willingness to partner with us in these early stages of enhancing their product are the key reasons we chose to move forward. We believe this will help us establish stronger primary relationships sooner”
Jonathan ShearinChief Lending OfficerThe Bank of Glen Burnie
“We were attracted to Onsetto's prospecting capabilities because they help shift business development from reactive to proactive. The ability to surface operating activity and treasury potential earlier in the sales process is something we believe will help our bankers win more qualified business relationships.”
Mark MarozChief Banking OfficerLive Oak Bank
“At Live Oak Bank, we are committed to helping business owners succeed with banking experiences that are simpler, easier, faster, and more efficient. SwitchAssist provides a structured approach that helps reduce friction, improve onboarding, and accelerate activation so customers can realize value from their banking relationship more quickly.”